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This article is a teaser from this week's Sales Caffeine column from Jeffrey Gitomer - America's #1 Sales Authority.

Is it a Lead or a Referral? HINT: Referrals are Better.

Having attended several networking events lately, I have heard the terms "lead" and "referral" bantered around.

Which would you rather have? Referrals of course. It's the personal power of a sales lead. A recommendation, not just a name. Credibility, not just a place to call.

I can't tell you how many times I heard the term, "don't use my name" when passing along a possible lead. Seriously?

HISTORY: I have attended many (many) networking meetings and belonged to several networking groups. Here's how they work, and ideas on how you can join groups that are willing to give referrals rather than leads.

Read the rest of Jeffrey's article - HINT: he devotes quit a bit of space to BNI - by clicking HERE.

So you want to learn how to grow your business through referrals?

How would you like to have 26 sales professionals promoting YOUR business?

BNI® is the world's largest business networking, referrals and word of mouth marketing organization.

Come and meet the 26 members of our chapter as well as many other business-minded professionals like yourself; you'll get to network and promote your business while enjoying a hot breakfast.

Click here to find out more and to reserve your spot at the table!

So what do business referrals and burgers have in common?

The annual BNI Leading Edge BBQ was held last Sunday, and it was well attended in spite of the cool weather. The members - all respected experts in their chosen fields - shared burgers, salads and incredible home-made brownies while swapping personal stories, networking and discussing business referrals.

Thanks to Bo for organizing the event as our social coordinator, and a HUGE thanks to Manfred and Andrea for hosting us - their hospitality is unsurpassed!

Check out a few of the photos below.